Apriyana, N., R. Utami, H. Astuti, and H. Endratno. “Pengaruh Content Marketing, Physical Evidence, Dan Word of Mouth Terhadap Keputusan Pembelian”. Journal of Business and Economics Research (JBE), Vol. 7, no. 1, Feb. 2026, pp. 54-64, doi:10.47065/jbe.v7i1.9126.